This course explores how people think, and how that can create challenges for communications. It will show you the solution to that challenge by taking you through a five-step process to creating a foundational communications strategy.
For the non-profit sector, advocacy can be a crucial component of trying to influence different levels of government and make lasting change in our society. However, for many non-profit leaders, the political landscape can becomplicated, confusing, and inaccessible. That’s why crafting your message to be impactful and targeted is key.