Learn to maximize interviews with the media, elected officials and stakeholders.
- How to work with the media cycle to maximize coverage
- How to speak in sound bites
- How to create powerful key messages and talking points
- How to deal with risky or hostile questions
- Effective crisis control measures
- Special guest – Aileen Burke, government relations and advocacy expert with Alberta Counsel
Session includes:
- On-camera practice interviews
- Hands-on and on-camera practice throughout the workshop
This course is designed for non-profit leaders and board members or those appointed to speak with the media on behalf of a non-profit organization.
Lunch is provided.
Space is limited. Registration is required.
This event may be photographed and be used for future social media and publication purposes.
ABOUT THE PRESENTERS
Leila Daoud is ECVO's Director of Marketing and Strategic Communications. She is a media relations and issue management expert with more than 15 years of experience. Leila is a former law enforcement and international NGO spokesperson. She has successfully conducted more than 2000 interviews with English and French media across Canada and around the world.
COST
- ECVO Members: $139.
- Non-members: $199.
If you would like to arrange for an offline payment, please email training@ecvo.ca.
REFUND POLICY
A full refund can be issued no later than 7 days prior to the event. To request a refund, please email training@ecvo.ca.
ECVO reserves the right to cancel the event or registration. In the event of a cancellation, registrants will be notified and a refund will be issued.
CONTACT US
If you have any questions regarding this program, please email us at leila@ecvo.ca.
ecvo.ca
